Last week we came across an amazing article on www.ekathimerini.com about Elsie Maio. Below are a few paragraphs from the article describing her outstanding work. For the full article please click here.
“Elsie Maio has been providing valuable advice to many corporations, banks and institutions inside and outside US for over two decades (IBM Corporate, Triodos Bank, SustainAbility Ltd, Bermuda’s cross-sector infrastructure hub, etc) and invented the patented SoulBranding℠ System.
This System works as a mutually beneficial model combining the high performance of enterprises with their social role, harmonizing the behavior and practices of executives with the ethical values of the company.
Elsie Maio founded and runs the Humanity Inc. consulting firm and the SoulBranding Institute. She is a distinguished writer and speaker on issues regarding corporate social responsibility, whose work has been broadly valued and honored. She also mentors other entrepreneurs.
Elsie Maio is a member of the Strategic Advisory Board at the think-tank and media company Ethical Markets, which promotes the values of a green and fair economy. She has also served on the boards of the Socially Responsible Business Alliance of New York, the International Advisory Board of the Women’s International Network inter alia. According to the father of modern marketing, Phil Kotler, Maio is a “business values guru,” helping corporations that care about the future of society and the planet, to put into practice what they claim in marketing communications to be their code of social responsibility”.
We are honored to have Elsie Maio as one of our speakers at the WEEF-GEDC 2018 conference!